Bev Moir is the heart behind Crush it with Bev – a lung cancer survivor who’s turning her own diagnosis into a mission to help others.
In 2019, Bev was diagnosed with lung cancer. Since then, she’s not only been living with the disease—she’s been challenging the stigma around it, advocating for better care and research, and raising serious funds to support patients across Canada.
Before her diagnosis, Bev spent years in the financial world helping people plan for their futures. These days, she’s laser-focused on helping people have a future—especially those affected by lung cancer.
She’s a trained patient advocate through the IASLC STARS program, works with Lung Cancer Canada and other organizations, and speaks out regularly to share the patient perspective with researchers, doctors, policymakers, and pharmaceutical companies. If someone needs a voice in the room, Bev’s there.
She also co-hosts with husband Ron Give a Breath Toronto, a community 5K run/walk that raises funds for Lung Cancer Canada. It’s not just a race—it’s a show of strength, love, and hope.
Bev couldn’t do this alone. Her family, friends, and the Bev Crushes It Committee have all contributed to the success of this initiative.
Want to know more about Bev? Visit BevMoir.ca.